“They never believed in us man,” Dequoy said in French. “You look everywhere, everything is written in English. You check TSN, it was written Toronto vs. Winnipeg […] Keep your English! Because we’re taking the cup and we’re gonna bring it to Montreal. We’re gonna bring it back to Quebec and we’re gonna lift it at home. Because we’re the fucking champions!”
Given that the debate between English and French is a very contested one in Quebec, it was only natural that many people reacted differently online.
Most people were generally on board with the CFL adding translated logos and promotions across Tim Hortons Field in Hamilton, Ontario.